Timberland’s iconic tree logo isn’t just for show – it stands for the brand’s deep roots in quality craftsmanship and love for the outdoors. Famous for the original 1973 yellow work boots that set a new standard for waterproof toughness, Timberland has always been about blending durability with style. Over the years those work boots became a global cultural icon, but Timberland never forgot its New England heritage of “getting stuff done” in nature. The company also leads in sustainability and social responsibility: they’ve planted millions of trees in communities around the world to combat desertification and improve livelihoods, and their products increasingly use recycled, organic, and renewable materials. They even launched the Timberloop take-back program to recycle old boots into new gear, so nothing goes to waste. Timberland proves that rugged outdoor gear can tread lightly – from volunteer programs to eco-innovations, this brand wears its ethos on its sleeve (or rather, on its sole).
